Attract Customers As Well As Search Engines with a Right Mix of Content and Infographics

As we all know, today we are in the trend of changing the world by adopting technologies like the internet, to convey information to billions of people around the world. However, many business owners are facing a great challenge on how efficiently they convey information about their businesses to people with their website’s content.

It is not that easy to create an eye-catching website’s content that attracts customers. As a business owner, you need to put some effort in doing research on a topic and look for different ways to present the content on your website that surpass your competitors.

The first thing that you should keep in your mind is not just you are alone presenting a specific topic. There are a large number of people who posting the same topic like yours. So, it is really a challenging task for you to make your content distinctive and more attractive.

To stand out from your competitors in the online market, you need to present an exceptional website with unique content. In this situation, infographics play an imperative role.

Infographics are nothing but diagrammatic representations of data, information or knowledge. It is one of the most important powerful tools to represent intricate information clearly and effortlessly.

When people read some information, they would definitely like to view some images and videos along with the text content. Similarly, Google also cherishes infographics. It is evident that creating a website’s content that is pertinent and provides value to the website visitors is the utmost precedence. At the same time, it is of prime significance to draw in the visitors visually and prompt them to dig through the website’s content.

Today, the internet users are consuming so much of information through internet. So, to make yourself different from your competitors and also to make the user recollect your content easily, then you need to create content that should not only be easy to read and understand but it has to be pleasing to the user’s eyes.

You may be creating content for business website, social media web page, blogs or directories, no matter whatever is it but make sure that you create a text-visual content that always overtake plain text.

For example, when you consider videos related website, YouTube is one among the most famous websites around the world. According to the statistics taken, there are around 100 million internet users performing some actions on videos every week. They may like the videos, download the videos, share the videos with friend, integrate the videos in their social page or suggest the videos to others in that specific realm.

In social networking websites, you could find that more number of people commonly like images and videos than posting text comments. This clearly shows that how most of the people get attracted towards videos and images.

Moreover, in social media websites, a huge number of videos and images are shared among the users when compared to text messages. The statistics also show that the ratio between text sharing and image/video sharing is 1 and 12.
When compared to the text, only images and videos divert huge traffic on Facebook, LinkedIn, Google+ and Twitter. Generally, a website with appealing visuals and designs generates more traffic when compared to a website with just plain text.

In general, Google hunts only quality content that makes readers to dig in and stay on. Creating quality content means not only delivering the appropriate information to your website users but also presenting the content well to the users.

As a business owner, your main focus should be on delivering the best browsing experience to your website users. If you have text-only pages in your website, then the users will not come back to your website again and again.

Associated videos and images usually provide great value to your website. If you have great infographics in your website, then Google will definitely love your website and therefore it keeps coming on to your web page.

So, the main thing that you should keep in your mind is if you have decided to use infographics on your website, and then use it wisely otherwise, they may weaken your actual message that you want to convey to your audiences.

Thus, it is mandatory to have infographics that must give something fast, creative and unusual to your website visitors. Apart from this, the infographics in your website must be in sync with the text message to convey the right information to your customers.

For this purpose, first you need to create unique text Content. To effectively do this, you can get professional assistance from any one of the numerous content writing firms or web development companies that provide such services.

Next, you have to create proper infographics that promotes the text content in your website. Only the experienced professionals can able to blend infographics with quality text. Remember, outsourcing is the best option to get cost-effective services.

So, start leveraging the power of infographics, cover the valuable uses of infographics design and date virtualization and communicate the proper information about your business or products to your audience competently.

WordPress Website Development – Leading Web Platform for Making Websites

People generally create websites for their personal use or for their business. Moreover, they find various different ways to create a website, but most of them are not successful as the majority doesn’t know how much effectual the results would be.

If you have decided to have a website of your own, then before start developing the website, you need to know about what you are entering into. However, if you are looking for a cost-effective and easy way to build your website and make your online presence successful, then you can choose WordPress Website Development.

WordPress, a free open source content management system or a blogging tool, is used to create CMS websites that have multiple features and functionalities. It consists of various extensions such as plug-ins or add-ons that enhance the interface and usability of the WordPress websites and blogs.

WordPress Plug-in Development enables website developers to improve the external overview of a website. WordPress extension Development not only improves and alters the external overview of the website but also enhances the usability of the website.

If you think about website development, then WordPress is the best one to consider. This is the reason why WordPress CMS design and development has become more eminent for web design and development over other available services and products in the market.

Many people spend so much money to professional designers or professional web development companies to build a WordPress website for them. It is definitely not mandatory to spend a lot of money to get a WordPress website of your own.

To build a WordPress website, you don’t require spending a startup capital for this.  Instead, you need to pay some amount only for hosting account and getting domain name.

However, if you do not have enough knowledge to develop a WordPress website or if you do not have enough time to spend on this, you can hire a WordPress developer or a WordPress development company to build your own WordPress website. This helps you to get an effective and high quality website at affordable costs.

Or else, if you have decided to manage or control your WordPress website by yourself, then you can use all the available methods to update or make changes in the website, without requiring assistance from any professional website developers or web development companies.

As so many impressive themes are available in WordPress, you can build eye-catching websites that help you to attract more number of customers. Generally, WordPress websites are recognizable for its various fashionable templates.

You can able to use any of the available WordPress templates and customize your website of your choice. Also, you can able to use the WordPress plug-ins to customize your WordPress website based on all your requirements.

If you want your WordPress website filled with special features, you can avail assistance from versatile WordPress customization service providers. Only a proficient WordPress developer can help you get a unique WordPress website that suits your niche.

There are many WordPress template design and development service providers available all over the world. Hence, you have so many options to choose the best WordPress template design and development service that helps you to select a unique template design for your WordPress website.

Why WordPress website development is a leading web platform for building websites?

•     Open source and best blogging platform
•     Powerful social media tool
•     Quick to set up
•     Multi-user functionality
•     Easy-to-use and backup
•     Countless plug-ins and themes
•     High security
•     Cost-effective and SEO friendly website

K2B Solutions creates exclusive WordPress websites and applications for its clients located across all over the globe. We customize the outlook and the functionality of WordPress websites to extend their ability beyond their fundamental features. Hence, we create distinctive, powerful and SEO friendly WordPress websites for our clients to help them make their business endeavor a grand success.

Advantages of CMS Website with a Drupal Web Hosting

Ever since its inception, Drupal has been one of the most obscure, sturdy and preeminent Content Management System or CMS available in the market. Because of its valuable and invincible features, Drupal has become more eminent and significant among the bloggers and webmasters.

The bloggers who are staying in any part of the 228 countries around the world can able to use the Drupal CMS to create their favorite websites. Furthermore, the Drupal CMS can also be exploitable in 182 languages. Hence, all the leading websites such as Sony Music, Harvard, Ubuntu and many more in the web have been built using the Drupal CMS.

Many people and organizations across the globe are now using the Drupal CMS to create their blogs and websites because the Drupal CMS works automatically without requiring any programming languages. The Drupal CMS is mainly used to create static websites as well as traditional websites commonly used for both social and commercial purposes.

Using the Drupal CMS, you can able to upload images to your websites or blogs, aggregate contents from different websites, add a blog or news updates from websites, gather news from other websites, link with other companies and share information with them, etc.

Next, by using Drupal, you can also protect your website from spam attack. The visitors who want to leave their comments on your website or blog have to register or sign up first and this makes you effectively manage the content of your website or blog.

Further advantages of using CMS website with a Drupal web hosting are as follows:

•    Multi-featured: The Drupal Content Management System is one of the multi-featured Content Management Systems provides you all the essential features that are required to build efficient websites. The most important features of Drupal CMS are Page layout customization, RSS-Feeds, system administration menu management, user account registration, etc.
•         Rightly Organized: The CMS websites with a Drupal hosting are usually organized because the users who use Drupal can able to use smart tools such as customized editor that helps them to control or manage their websites competently. This Content Management System enables you to build user-friendly URLs, custom lists and allied content for the users instinctively.
•         Easy Customization: By using Drupal CMS web hosting, you can able to easily customize your website’s content whenever and wherever you need. Furthermore, you can also able to amend the features of websites that have been built by using Drupal, based on your requirements or your business requirements.
•          Efficient Optimization: The Drupal CMS web hosting provides efficient optimization options that assist you to build SEO optimized websites. Thus, your website will get high rank among all available search engines in the web and hence increases user’s visibility.
•        Better Compatibility: Compatibility is the main advantage that the Drupal web hosting provides. In general, the CMS Drupal websites are compatible with all available operating systems and also with different databases and PHP based programming languages. When compared to other websites, a Drupal website is more attuned and supple and thus it allows you to effortlessly manage and execute your website.
•       Uncomplicated Installations: As there are various installers available in the market, it is easy and convenient for you to install and setup Drupal websites. This is because the installers usually select the required settings automatically by themselves and hence facilitate easy installation of the Drupal websites and plug-ins.
•      Effectual Administration: The Drupal CMS web hosting offers various great options for new user accounts as well as for new user permissions. It also used to assign roles for users and thus each role has been setup with proper permissions that allow users to create or view content only if the administrator provides permission.
•          Perfect Collaboration: Using Drupal, you can able to create your websites and applications to allow the users to connect with others and share their opinions. Thus, you can have an effective control on the users who create, view, publish or interact with your website content.
•          Flexible Connection Capabilities: By using aggregation, feeds and search engine competence of Drupal, you can easily connect your website with other websites and also with services across the World Wide Web. Drupal widely supports social networking integration that helps you to engage yourself with a large number of audiences.
•          Rapid Building of Websites: The Drupal web hosting allows you to easily build internal and external-facing websites within few hours, without requiring any custom programming. It provides you pre-defined configuration of website features as well as for functions for a particular purpose or a specific type of website. 
•         Extensible modules: Drupal provides you more than 16,000 modules, which help you to address all your website’s requirements. The available add-on modules provide great support to the functionality of your website based on your business requirements. You can also able to contribute modules to others and allow them to use whenever they need. 

These are the major advantages of the Drupal web hosting that provides its users with various benefits that range from customizing websites content to amending the website’s setup, that enhance the growth of their website and thus enable them to get grand success in their businesses.

Why Web Design Is Essential for Your Business?

Are you a business owner seeking a great success in an online world? If yes, first you need to concentrate on your company’s website before engaging in other business enhancement activities.  Because, a plethora of studies show that a well-build website generates better customer traffic and also an improved user interface that engenders new business at an exponential rate.

Today, any service or product required by a mass of people is generally being searched using Internet. Therefore, most companies have expanded their businesses worldwide by launching their own business websites. This helps them to compete with their competitors in the global market. 

Despite using websites for global advertising and marketing, a good website can also be used to promote businesses locally. The website helps the people, who are staying in your city, to view the details of your company and the services and products that you provide.

K2B Solutions Web Design Company

Your website speaks great about your business if you have your website built with client testimonials, company portfolio, visual samples and examples of your work and everything in the website must be clean, easy to find, friendly, inviting, etc.

Suppose, if you are having an unorganized and outdated website, then the visitor of your website will get the doubt about the quality of your work. A well-designed website gives them an impression that your business is more trustworthy.

Web Design is one of the superlative options for online business to grow. It makes your services and products available to the intended audience at the right time. A good web design enables your business to look its best everyday. If you have a well-built quality website, your business looks more established and professional.

Quality web design enables you to build your website with the latest technologies. Thus, it helps you to build the website more optimized for web and more responsive. The website will also be intuitive, easy to use and well-organized due to the implementation of quality web designs.

A website built with quality web design principles will also impede the power of Search Engine Optimization techniques. When your website is properly optimized for search engines, then your target customers will be able to find your company or business much easier. This increases the inflow of potential customers, results in the growth of your business.

Website Design and Development Solutions - K2B Solutions

To impress all the currently available search engines for higher ranking, you need to pursue some standard components in your website. You need to have your website well-groomed and also with proper navigation, limited flash animation and correct color combination. Your website should be user-friendly and aesthetically designed with quality content.

Also, your website should have a good logo design, which is very important for every business. Logo design helps you to make the people recognize your business, products and services easily and swiftly.

A well-designed website not only helps you to make your business advertised but also to get a huge amount of profit. It allows your business to interact with your customers without any visible connection.

For user-friendly and visually appealing website, you need the web developments services of an experienced and efficient Web Design Company who can able to design a business website based on your business requirements.

K2B Solutions is a leading Web Design and Development Company offering comprehensive web development solutions to our clients to deliver tangible results for their businesses. We create robust and elegant websites that attracts your customers towards your business and thus helps you to increase your business growth.

We use latest web technologies to create exclusive websites for our clients, to make their business endeavor a grand success.

Website Security – Why it is so Freaking Important?

It is undeniably known that the Internet has become the greatest place of opportunity, providing individuals and businesses a platform to communicate with the world. Because of this, websites and web applications are rapidly growing and they have been widely used by both individuals and business owners for their various activities such as publishing, sales and marketing.

Moreover, the websites that are used by consumers are considered to be the weakest point of security, since most websites are prone to security risks. Suppose, you are a web hosting provider with more than thousands of hosted websites, then it is necessary for you to eradicate the possibility of attacks that would gain access to user accounts or your network.

The various types of attacks against websites and web applications are as follows:

• Cross-Site Scripting (XSS): XSS is one of the major problems on websites. Around 80% of websites being vulnerable because of XSS. This attack occurs when an application takes user supplied input strings, typed in forms or search boxes, without validating or encoding. It allows attackers to run a script on server or client, which can usurp user session, mutilate websites, introduce worms, etc.

• Malicious File Execution: This attack is susceptible to RFI or Remote File Inclusion. It allows attackers to execute ghastly attacks by including hostile code and data. RFI attacks affect any framework that accepts files or filenames from users and also affects XML and PHP.

Website Security - K2B Solutions Web Design Company

• Failure to Restrict URL Access: Web applications generally protect web pages by preventing the display of URLs or links to unauthorized users. Sometimes, the applications may fail to do this process. In this situation, attackers access web pages directly and perform unauthorized operations.

•  Insecure Direct Object Reference: Attackers can manipulate the references to access internal implementation objects, such as files, directories and database records in forms or URLs, which are usually exposed by application developers.

•   Information Leakage and Improper Error Handling: Sometimes applications unexpectedly leak information about their internal workings, configuration or infringe privacy through different types of application problems. Attackers make use of this and steal secure data and demeanor serious attacks.

• Cross Site Request Forgery (CSRF): This attack forces an authenticated user to send pre-authenticated request to a web application that led the user to initiate hostile action that benefits the attacker.

• Injection Flaws: This attack is very common in web applications. It occurs when the input given by a user is interpreted as a part of query or command and sent to an interpreter. The attacker inserts data that is interpreted as a command that may expose or change data.

• Broken Authentication and Session Management: Due to unsecured login and logout processes, attackers compromise keys, passwords and authentication tokens, to presume other user’s identity information.

• Insecure Communications: Web applications may sometimes fail to encrypt network traffic when it is obligatory to secure sensitive communications. This led attackers to conduct attacks such as interception of text HTTP requests and SSL certificate spoofing.

• Insecure Cryptographic Storage: Web applications infrequently use cryptographic functions that protect credentials and data. Thus, attackers make use of the weakly protected information and conduct other user’s identity theft and other criminal activities such as credit card fraud.

Website security is one of the greatest concerns of most website owners. It is really intricate to completely protect your website. Nevertheless, there are many steps that you can take to make your website as secure as possible and also help you take necessary actions suppose your website has been hacked.

Fundamentally, it is important to have a secure website for your online success as your visitors, readers and customers feel safe to use your website.

Before hackers attack your website, you just need to find out the security threads and take necessary actions:

•           Always keep your website safe from malware, hackers and other threads.

•          Use strong passwords and keep the passwords secret.

Website Security - Why it so Freaking Important

•          Do not let your website get expelled by the leading search engines – Google, Yahoo, etc.

•         Increase the confidence level of visitors with website seal.

•    Use daily scans to check for web-based vulnerabilities.

•    Exploit online dashboard that displays the detailed report of issues that occur.

• Regularly backup your website.

• Constantly keep your virus-software updated.

• Do not download anything or open email attachments if you are not confident in.

Nowadays, several techniques have been used by hackers to compromise a website. However, they use the techniques successfully because of the vulnerabilities in the software that run on your hosting account or your local computer.

Hence, a lot of things are there to keep in mind when you think for a website security:

•  Security: Simply blocking malware and malicious software is not enough to have a secured website. Also, you need to be careful in protecting your website from attacks such as Injection Flaws and Cross-Site Scripting, which can easily attack your website.

•  Performance: The performance features give you the guarantee that your website doesn’t take long loading time.

•  Management: If you have a surge or a dip in your website visitor, then you need to check out whether anything has pretentious your website to cause this.

•  Help: Some companies are there to provide community help, which gives you the support structure that you need to keep your website running fast.

How to prevent the security risks of your website?

To prevent your website from security risks, you need to use automated scanning and detection tools. Also, make sure that the detection software that you use for this purpose is infallible. Some automated detectors will not find out all the injection vulnerabilities. So, it is necessary for you to perform a complete review on code.

Similarly, manual penetration testing and manual code review have to be done even though you use automated detection. Because, the automated detection tools infrequently fail to detect some XSS vulnerabilities and also some insecure direct object references.

Eventually, there are a number of safeguard practices that you need to be followed to prevent the security risks of your website. Lack of awareness and alertness of software users and website owners is the main reason for the continuing success of hackers. If you commit yourselves to protect your own data and website, then the website attackers would definitely have a much harder time.

Using website security helps you to keep your website as safe as possible and hence make your customers feel comfortable using your website.

Advantages of Hiring K2B Solutions - A Web Design Company from India

Today, technology has made you to step into the next leap from old black and white overheads to attractive websites that integrates animations, graphics, audio, video, etc.  An attractive website helps you to promote your business all over the world in the most effective manner. An effectual website can not only increase the number of audiences but also the sales and business opportunities of your online business.

To get an attractive and robust website, you need to hire a web design and development company that provides the best web design services, which takes your business to great heights.

K2B Solutions is a Web Design and Development Company provides affordable and proficient web design and development services for all your web development needs. We have been a successful web designing company in India, providing efficient and intellectual web design services based on our clients’ business requirements. We create user-friendly and SEO friendly websites that can not only increases the site traffic but also the business growth.

Besides providing efficient and affordable web design services, K2B Solutions also offer other benefits such as

•           Time saving
•          Money saving
•          Cost-effective web design services
•          Reliable and trustworthy web design services
•          High quality web design services
•          Prompt customer support

Time saving: Hiring K2B Solutions from India for web design and development services saves your time since you are not required to constantly monitor the web development process. Our web designers and developers provide you the scope of work before start developing your project. This gives you a clear idea about the work done by them and thus enables you to concentrate on your business easily. Our web designers and developers also give you the detailed reports that include the daily updates about the work done by them.

Money saving: K2B Solutions is a leading web design and development company seeks to understand the needs of your business and always looks for ways to save your money. However, we look for the technical solutions that help your business to grow at a very low-cost. By hiring K2B Solutions, you can able to efficaciously reduce the production cost of your company. We help you to increase efficiency that will help you to maximize the production output. Hiring K2B Solutions also enable you to eliminate the initial set up cost and hence you can use that money for your business promotion.

Cost-effective web design service: Cost is not at all a problem when you hire an offshore web design and development company. K2B Solutions, an offshore Web Design and Development Company, provide efficient web-based solutions at a very affordable costs, which you cannot find in any other web design and development companies. We provide guaranteed best web design and development services at very reasonable prices.

High quality web design services: K2B Solutions fully understand the clientele needs and provides web design and development services based on it. We provide both user-friendly and SEO friendly websites that facilitate easy navigation for users and also the cross-browser compatibility. We use latest quality control methods throughout the web development process, to ensure that the final product is in accordance with clients’ expectations.

Reliable and trustworthy web design services: K2B Solutions has rich experience and knowledge in web design and development. Therefore, the websites that we design for our clients are more reliable and accurate in terms of output. Our collaborative and passionate approach in web design and development makes your website trustworthy. We provide web designs services with free of errors and bugs, results in appealing web designs.

Prompt customer support: If you hire K2B Solutions, you will get assurance that you can get timely and valuable customer support. Our web designers, developers, technical support staffs and other professionals are always ready to solve your problem related to your business-oriented web design. After sales support is the most important service that we provide after delivering the project to our clients. We also make sure that you will not face any problem related to web design again.

So many companies are offering web design services in India, what set K2B Solutions apart?

•          Committed, enthusiastic and expertise team of web designers and developers.
•      Agile web design and development methodologies used to create websites based on the needs of our clients.
•          Latest web technologies used to create websites and web applications.
•          Long-term and trusted partnership with clients.
•          Expert insights that our clients seek.
•          Timely delivery of web solutions to clients.

Hiring a web design company is very imperative to the success or your marketing campaign. Thus, it is important to make wise decision when hiring a web design and development company. K2B Solutions wants to become your web design and development company of choice.

If you hire K2B Solutions as your web development company, we will help you to grow your market size, raise your leadership position and maintain excellent customer service. We offer an outstanding performance that you expect by providing you robust websites and thus help you to target the audiences that you want.

Unlike other web design and development companies, K2B Solutions is not strictly adhering to specific programming languages, development platforms, software tools, etc to create web design solutions. However, we incorporate the current web technologies that support web design and development process and thus provide preeminent web designs solutions that are compatible with our clients’ needs. 

With more than 60 million websites WordPress rules the web.

It is amazing to know how even in the last few years, the WordPress economy has grown tremendously and what inventive, new, enterprises it is composed of.

According to the latest survey, more than 20,000 people in this world make their lives as WordPress developers, designers and consultants. This massive community generally hosts blogs, develops websites and provides maintenance services for WordPress users.

Today, most of the cutting-edge agencies and companies are adopting WordPress. They generally have great WordPress implementations for their marketing and applications online. WordPress is mainly used by the companies who want to maximize their web presence and to make possibly simple business solutions. 

WordPress powers nearly 16.7% of the websites among the top one million websites. WordPress not only just acts as a blogging tool; it also plays a vital role as a most successful CMS across the world. Among the millions of top websites, around 58,000 websites that are powered by WordPress are not blogs. This means that, WordPress not only used to build blogs but also to build applications, platforms, online games, e-commerce websites, corporate websites, etc.

In the Internet world, WordPress has grown to become the most famous CMS since its inception. It powers nearly 60 million websites with one lakh more popping up every day. When compared to Joomla and Drupal, WordPress acts as a stable CMS that provides an expedient interface for developing and managing websites.

As WordPress offers you the cloud-hosted service, you can able to create a free website online. This attracted about 330 million audiences who view 3.4 billion web pages per month. As per the record of W3Techs, nearly 55 percent of the one million most visited websites runs on CMS are also runs on WordPress. 

As per the survey, 61% of WordPress users use WordPress just as a CMS and 31% users use WordPress as a blog and a CMS. And only 8% of WordPress users use this as just a blog. The report also says that around 2800 users use WordPress as just as their primary source of income.

How WordPress excels when compared to Joomla, Drupal and other CMSs?

• Unlike Drupal and Joomla, WordPress is particularly developed to solve a problem that occurs. Drupal and Joomla are developed as a proper CMS and hence they do not solve any problems. But WordPress has a clear target bloggers and thus the WordPress developers are able to create a successful business at WordPress.com. If the bloggers have any problems, then WordPress provides services that fix the problems.
• WordPress facilitates even a non-technical person to install and setup easily. It allows anyone to set up a blog and make it running on WordPress.com in a few hours. Moreover, the features of WordPress are effectively driven by content people and not by technical persons. So, each feature is usable by bloggers and also by the non-technical persons. Therefore, ease-of-use is the main advantage offered by WordPress when compared to Joomla and Drupal.
• The blog feature is the ultimate strength, helps to establish WordPress as a Content Management System. WordPress.com is the eighteenth most visited website across the world. Approximately 34000 WordPress.com blogs are available in the top one million websites and 355,355 bloggers visited this website so far. This clearly shows that a huge number of bloggers use WordPress in the world. 

The reasons why WordPress has become more successful as CMS are as follows:

•  WordPress provides you simple and flexible business model when compared to Joomla and Drupal. Around 8.7% of the eminent communicators across the globe can easily use the WordPress.
• WordPress provides great usability for users. Using WordPress, one can develop a website that is more effective.
•  WordPress allows developers to create more reliable websites when compared to other CMSs.

Why WordPress rules the World Wide Web?

•   WordPress is open source software i.e. no one company will be able to hold on a monopoly on the wordpress software. Anyone can use the software and hence it ensures that the tool remains competitive. It allows developers to share the source code with others and also to modify the source code freely. It also enables them to fix the bugs quickly.
•   WordPress is a user-friendly software tool. It has been mainly introduced to facilitate both technical and non-technical people. It allows them to easily change the text on a web page, add or remove images, rearrange your website navigation, insert links in your website, etc.
•   WordPress provides a platform with easy-to-use feature. Almost, all the people ranging from high-end enterprise level to small businesses and non-profits use WordPress for their websites. 

WordPress has become more popular as it provides a huge library of plug-ins and themes. This makes people to build their own custom websites within few minutes, hours at most. Moreover, WordPress doesn’t require developers to have programming knowledge. Therefore, WordPress is the tool that is extremely preferred by most developers to create websites.

WordPress also puts the power of defensive and active search optimization into the hands of normal people who do not have knowledge about SEO. So, WordPress is a typical blogger that provides opportunity that position well for competitive expressions as an expertise search marketer.

At present, WordPress is the only blogging tool and CMS that facilitates everything easy when compared to other available tools. Hence, WordPress is ruling the entire web all over the world now. This may continue until the next ubiquitous platform has come into existence to make everything much easier than Wordpress.

Responsive Websites Vs Mobile Websites Vs Mobile Apps.

Mobile Technology has changed our lives in the past few years. The incessant evolution of mobile phones, regular release of latest mobile OS versions, availability of different varieties of mobile apps and high-speed internet connections have entirely transformed our lives to completely depend on mobile devices for all our online activities.

Apart from mobile devices, people have now started using smartphones, tablets and other hand-held devices for connecting to the internet, from anywhere and anytime they need. This revolution has made many companies to shift from Desktop to Mobile strategy for their online businesses.

Moreover, the shift from desktop to mobile devices also necessitates web designers and developers to refocus their web designing process, to create websites that support all hand-held devices.

Responsive Websites Vs Mobile Websites Vs Mobile Apps.

The web designers and developers follow various approaches to make mobile web presence. They build a separate mobile website or mobile application for users to view websites on their mobile phones. The latest approach followed for this purpose is the Responsive Web Design.

 To make a mobile presence, every business needs to decide on which route to go down - Mobile Website or Mobile Application? Mobile website or Responsive Website?  Mobile application or Responsive Website?

Mobile Website:

A mobile website is a website created significantly for small-screen devices. Similar to a regular website, mobile websites can also be accessed through various browsers. A mobile website generally consists of limited content and hence it is light-weighted and faster when compared to regular websites. If a browser is using mobile phone to view a website, then the website automatically detects that the website has accessed on a mobile phone and then it redirects the browser to a separate URL to view the mobile specific website.

Why do you need a separate mobile website?

Even though the invention of smartphones has changed the importance of mobile websites, certain cases still exists where mobile websites make sense. Limiting the view’s options to only what they require to perform on their mobile phone is achieved effectively through a separate mobile website.

Mobile Applications:

Mobile applications are the applications developed mainly for mobile device platforms such as iPhone, Android, Google, etc. Usually, mobile applications have been downloaded from app stores. There are a large number of mobile applications available for various platforms. As there are many mobile phones available with various operating systems, mobile applications are incredibly expensive to develop and maintain.

When do you need to develop a mobile application?

In recent days, the things what you are able to accomplish using a standalone mobile application can now be able to easily done with a website. But still the necessity of using mobile applications for businesses is there around. Mobile applications are great for storing a large amount of information such as video, audio and catalogues. Even though the applications have a huge amount of information, the users are not required to wait on loading information over a slow 3G Internet connection. This is how the mobile applications greatly enhance user’s experience.

Responsive Web Design:

Responsive Web Design is a latest approach to web design that allows you to create responsive websites. A responsive website is a website that can adapt itself on various screen-sizes regardless of the devices that you use it. Responsive websites are usually optimized for viewing on mobile phones, tablets and desktops.  Hence, the Responsive Web Design approach eliminates the need for developing separate website for every mobile device platform. This approach is currently preferred by web designers and developers as it covers a large number of users’ devices.

Mobile websites vs. Mobile applications

Suppose, your website is relating to marketing and it requires a wider customer reach, then a mobile website is apt for your business. A mobile website provides greater compatibility with different browsers and allows constant updating. However, if your website needs interaction with users such as accessing personal data or sharing user information, then a mobile application works better for your business.

If you want your website that has been easily shared and accessed, then mobile application is the right option. People can easily find out your mobile website by using any of their browsers. In case, your company involves in services like reporting and calculations or game creation and promotion, then using mobile application is the best solution.

Mobile applications have the ability to work without the internet connection. Conversely, mobile websites cannot work in such situation. Moreover, mobile applications require very high development cost when compared to mobile websites.

Mobile websites vs. Responsive Web Design

If you want to provide users a mobile experience that engrosses speedy decisions and also selling and buying, then you need to have a separate mobile website. However, if you want to constantly add something or update your website based on new trends, then having a single responsive web design is the best option.

As a responsive website is entirely composed of complicated codes and technicalities, it requires a huge development cost. However, a mobile website requires a very low development charges. When considering the optimization process and SEO, responsive website takes up the priority than the mobile websites.

Responsive Web Design vs. Mobile Applications

When thinking about the advantages of using responsive websites, first thing that comes to our mind is the download activities that are not required for responsive websites whereas the mobile applications require you to download them from app stores. Also, a responsive website doesn’t require you to update any information again and again. You just need to update the information on your main website that makes your work done.

Responsive websites provides you the compatibility across various platforms. It enables the content updates in the websites driven by Content Management Systems. The main disadvantage of using a responsive website is that the responsive website cannot be used without an internet connection while the mobile applications support this situation. Comparing the development cost, both responsive websites and mobile applications entail a strong budget.

Conclusion:

The above three comparisons clearly showed that all the three approaches, to make mobile presence, have both pros and cons. Based on the nature of your business, you need to select the best approach that fits for your situation. Before selecting any one of the three approaches, it is better to research well about your business, audience and the technologies that you need for best results.